Looking back into the historic development of national dress, Vietnam not only has “Ao Dai” but also “Ao Yem” – the indispensable dress of ancient girls.

The beauty of women dressed in “Ao Dai”always leaves a deep impression on foreign visitors to Vietnam

Vietnam has always been praised for the spirits against aggressive war by foreigners. However, the nation is also the diversified culture cradle, one of which is the traditional custom beauty.

“Non la” (translated as “conical hat”) is not only a normal hat, but also one of Vietnam’s symbols of charm.

Guoc Moc is footwear that imbued with symbolic meaning for Vietnamese people...

Vietnam is a culturally diversified nation with 54 ethnic groups with multiple customs and traditions. Each group has its own unique costume character, that adds more colour to Vietnamese culture...

Along with the “ao tu than”, traditional girls and women in Northern Vietnam are often charming with a “khan dong” and a “khan mo qua”.